An Inevitable Trend?

Dwaiter Weekly


June 2, 2022


Is the Office as We Know It Over?

Airbnb CEO Brian Chesky puts it bluntly: The office is “an anachronistic form factor from a pre-digital age.” Its time is over. Chesky last month unveiled policies that allow Airbnb employees to live and work from anywhere in their country without a change in pay. "We’re going to help popularize and accelerate an inevitable trend," he told the Washington Post.


MBA Students Have a New Reality: Virtual 

The pandemic forced many MBA programs to curtail international travel. Now, the Wall Street Journal reports, an increasing number of business schools are venturing into virtual reality, using video delivered via headsets to immerse students in far-flung locales.


FTX Founder Disses Bitcoin as Payments Network

Sam Bankman-Fried, the founder and CEO of cryptocurrency exchange startup FTX, says Bitcoin has no future as a payments network, Tech Startups reports. He told the Financial Times that “proof of stake” networks would be required to evolve crypto as a payments network as they are cheaper and less power-hungry.


Stress, Burnout Weigh on IT Help Desk Teams 

As the pandemic drags on, IT help desk teams are under enormous amounts of pressure, Tech Republic reports. A survey of 200 IT decision makers found that 65 percent of these teams in the U.S. are suffering from unsustainable levels of strain.



Adidas’s New Offices Are Graphic-Rich 

New graphic-rich offices for the apparel giant Adidas were influenced by everything from shoes to stadiums, Fast Company reports. The two buildings use the apparel brand’s designs and materials, plus a subtle dose of sport-centric imagery, to celebrate the ubiquitous but perhaps overlooked design flourishes that abound in the company’s sports gear and apparel.


How Much Do Facebook Ads Cost? It Depends 

How much Facebook ads will cost you depends on what industry you’re in, who your competitors are, the time of year, the time of day, how you target your audience, your ad content… and so on. HootSuite crunched the data on the average costs of Facebook ads and says the biggest thing you can do to lower your Facebook advertising cost is measure your performance and tweak your campaigns with data-driven decisions.  


Older TikTok Users Defy Ageist Stereotypes 

Research has found increasing numbers of TikTok accounts belonging to users aged 60 and older with millions of followers, The Guardian reports. These TikTok elders are rewriting expectations around how older people should behave both on and off social media.


Google, Meta Seize the Future with Undersea Cables  

The internet’s initial promise was to decentralize telecommunications, but undersea cables constructed and owned by the internet’s behemoths, Google and Meta, hint at a future in which a select group of massive corporations have tightened their hold on online activity. Rest of World says these tech giants have deliberately rebuilt the internet for their own use, according to their own specifications, from the ocean floor up.  


How to Use KPI Dashboards

A KPI dashboard helps marketers and business executives identify what's going on with the elements of their marketing strategy that matter most, where to make changes if things start to go awry, and how to identify opportunities for new initiatives that can spur even greater success. Getting your dashboard right takes time, HubSpot says, but the pay-off is immense.


Electronic Skin 

A "smart skin" developed by physicist Anna Maria Coclite of Graz University of Technology in Austria is strikingly similar to human skin, Science Daily reports. It senses pressure, humidity and temperature simultaneously and produces electronic signals. Coclite says the skin could be used to develop more sensitive robots or more intelligent prostheses.

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